DAVID SANDUSKY . NETwork

About David Sandusky

David Sandusky Brand

The foundation of my identity was established before I was eight years old (are all of ours?)  I was polite but argumentative and competitive – started a lawn mowing and snow removal company and created a cartoon family and told the story through books, etc.  Playing sports or games with friends, I gravitated to ‘grown up’ conversations with the adults on our block.  I told people I wanted to be a motivational speaker when I grow up; advertising was interesting and I wanted to help entrepreneurs (I don’t think I knew what that meant at the time). I was intrigued by what adults do and now I am intrigued about what kids do.   

Not much has changed – I studied marketing in college and was directed by an insightful mentor to pursue a career as an executive recruiter to, as he put it, acquire a peer group of “grey hairs” and learn how to build "best in class" teams.  I found that I love working with business owners and visionaries.  Turns out, I love supporting passionate people in whatever they do to make a significant impact.     

Bringing my experiences and own passion together, I built and operate Your Brand, LLC. Your Brand, LLC. helps individuals develop, manage and brand a productive career and business. We unleash your potential with a personal brand, help you answer the "So What" with a great vision. Like an ad agency, but for people!  Our products are the Strategic Career Plan which is like a business plan for people and Personal Board of Advisors which is an online personal, professional and business development tool for a global community.

My direct and supportive leadership style has been captured in the company, its tools and events. I am fortunate to have passionate and focused partners contributing detailed attention to the Personal Board of Advisors product.

My short bio:

David is the founder of Your Brand, LLC. based on experiences as a top producing executive recruiter and business professional. He has an extensive background in retained executive search. David was recognized as a top producer during years of rapid growth, has interviewed hundreds of executives, managed client engagements, built research teams and ran western region operations for a premier retained executive search firm. David held a variety of professional positions including Director of research, and Operations VP. He still loves to build awe-inspiring teams and advises entrepreneurial ventures and start-up organizations.

David is a Colorado native along with his wife who is also a local business owner and he is intimately involved in the community including supporting disadvantaged kids and serving as board president Camp Fire USA - Central Rockies Council.  David earned a BS in Marketing at Metropolitan State College of Denver where he was recognized as Alumni of the Year - Giving Back in 2008 for his involvement in student programs, leadership roles including one of the founding advisory board members for the Center for Innovation. 

 

Connect to David Sandusky

Your Brand, LLC Personal Board of Advisors

 

Facebook  Pages: Strategic Career Plan and Your Brand Radio

Twitter

LinkedIn

Event or Workshop: How To Plan, Manage and Brand Your Career

My most popular topic is called How to Plan, Manage and Brand Your Career covering topics from the Strategic Career Plan. 

For detail, we cover the following with the time dictating how deep we get into each topic.  Ex/ This could be a full day or two day workshop with great detail to one hour high-level interactive talk.  One and two hour presentations on any one topic is available as well as interactive webinars as a great way to work together on the following topics:

1) Introduce Brand & Career Strategy with the workbook

Define Yourself

(2) Identify interest, skills, and core competencies & why they matter
(3) Analyze SWOT analysis
(4) Core Values
(5) Review samples and exercises of mission/vision statements - Draft personal mission/vision statements

Understand Your Environment

(6) Position yourself for promotions, ideal clients, business growth, etc. to be competitive today and tomorrow

(7) How to identify industries of interest and resources to determine "what we know vs. need to learn"

Formulate Strategy

(9) How to develop target company lists
(10) Internal and external relationship strategies including networking/connecting
(11) Communication strategies to get you noticed and position you for success

Execute

(12) Establish a general career management regimen and other planning and personal strategies

Click here for details on next event or calendar for upcoming events

Contact to discuss what you think is best for your goals.

Keynote or Workshop: How to Lead with Values Based Mission and Vision that Inspire

Organizations present goals and objectives though mission and vision statements.  Not always correctly in many cases: a vision reads like a mission and a mission like a tag line.  When done right, a powerful communication tool.

Imagine the power you bring to your team when they can identify with your personal goals and objectives – now imagine the power your team has when they too can share personal goals and how they contribute to the mission of your team/company.

Let’s start with you, your personal mission and vision. 

Mission

: Your Monday morning hop out of bed with purpose statement.  Should be short and clear so others can correctly evangelize who you are.

Vision: Focus on an image of success.  Your ultimate vision might look like a legacy…other timed goals provides a plan working towards your ultimate vision.  This would translate to a significant way you manage your career in contrast to the stuttering effect of just doing what is required.   

Take this seriously and write a mission and vision statement.  Because it is likely you are too close to yourself, have a member of you Personal Board of Advisors review and provide feedback.  Have this great quote in mind while you do this:

“The greater danger for most of us is not that our aim is too high and we miss it, but that it is too low and we reach it.” – Michelangelo

People love when David Sandusky runs an event on this topic - it is impactful right away! Perfect for business owners and leaders in a one or two hour discussion during your event or as a webinar.

Contact to discuss what you think is best for your goals.

Helpful information for booking a speaker

The following information is helpful for booking David Sandusky (or anyone else for that matter). 

1. Determine the needs of your audience 

Knowledge of the needs of your group is essential in selecting if David is a fit for your event and which topic(s) are appropriate. Does your meeting require that the audience leave with specific program information and follow-up for sustainable success? Do you need someone to motivate the group?  Does the audience appreciate involvement or prefer to sit and listen

2. Establish your date, time and budget 

Contact us as soon as the date for your meeting is set. We can book engagements up to a year in advance and should at minimum consider two months time to properly promote and establish materials for the event – depending on size and target market of the event.

Consider the length for the overall program and how many speakers/topics are planned.  The flow of the program is important to consider as well.

Factor in the fee you are willing or able to pay for all expenses related to the event.  Consider that you are not only paying for the time of the speakers but also for the hours spent researching, preparing and customizing the presentation. I can be flexible on fees depending on customization, marketing time, location and other factors. Sample options to consider:

·                     travel arrangements and transportation

·                     accommodations and meals, fees, reimbursements and payment terms

·                     if the speaker may sell products and if so, how this will be handled;

·                     an agreement on any audio- or videotaping of the presentation;

·                     cancellation policies;

·                     audio/visual requirements;

·                     and legal implications, if any, your contract may contain.

3. I am a resource for you

Share as much information you can about your group or company. This will help me become familiar with your organization, while facilitating a customized presentation if needed

·                                 Send information on anything you think would be helpful in organizing and promoting       the event.

·                                 Provide a clear outline of what you expect.

·                                 Be specific about the size and demographics of your audience.

·                                 Let me know in advance about other speakers for the program so we can work together to add value and not duplicate.

4. Experience

·                     Consider the space, number of chairs and tables with room for writing and how they are arranged. Also consider room temperature and lighting. 

·                     Stay on schedule.

·                     I will provide information for a short introduction and work with the individual who would be introducing me. 

5. Evaluate the results 

Have your audience complete evaluations on the presentation. This will allow you to gauge your results and plan for future programs.  I can help you create one or use my own. 

Promoting the event

After decisions have been made on the details of the event, promoting the right message to the right people is critical to the success of your event.  We are available if needed and can work together on the best message to reach event capacity.

1. Review previous years' promotional budgets and what worked vs. did not work.

2. Determine objectives and scope of program.

3. Determine audience(s): membership, potential exhibitors, an industry or trade, general public.

4. Develop a schedule and strategy for the campaign.

5. Set promotional budget based on characteristics of membership, features of the venue, time of year, type of program, and costs of attendance.

6. Develop promotional materials and media considering a catchy title and direct message, explanation of benefits to attendees, easy means of registering and logistics.

Use your website, calendars and email database to inform and create a buzz. 
E-mail is a great way to promote your event.  Use it to create awareness, remind your members to register. Send them links to information, my related articles and online registration forms.  We can work together to add a personal touch to your attendees and create word of mouth. 

Post-Event
Maximize the benefits and future success of your events by creating an ongoing process.

Send an e-mail to attendees with some value-added links to additional information.

Your members should be able to benefit from the presentation long after it is over, and your group should continue to gain exposure as well. Look for anecdotes from your members about how they were touched or motivated by the session. How do they plan to implement what they have learned? What could be improved?  Collect photos and send them with after-the-event news releases or emails for ongoing exposure and promotion for follow-up events.

CONTACT and upcoming public events

My promise to you is a returned call or email within one business day. 

Fail Fast; Lead,

David Sandusky, executive recruiter, keynote speaker, founder:


Personal Brand strategy for business and career with the Strategic Career Plan & Personal Board of Advisors

Get yours now! Become a Your Brand affiliate to earn commissions

Twitter | Facebook |LinkedIn |call (303)325-3225
"The greater danger for most of us is not that our aim is too high and we miss it, but that it is too low and we reach it" - Michelangelo

Contact form

Calendar for upcoming public events by month

Contact David Sandusky to discuss a speech, workshop or customized event.

Web and Teleseminar - Interactive with info you can use now

David Sandusky is an executive recruiter and founder of Your Brand, LLC providing personal brand and career strategy.  He has interviewed hundreds of executives and companies. He knows what people are looking for and how to get noticed.

Included with Personal Board of Advisors subscription - Unlimited
- How to Market Your Core Competencies

- Strengths, Weaknesses, Opportunities and Threats (SWOT) Analysis Applied to YOU
- Core Values, Personal Mission and Vision

- Networking Effectively, on and offline


Personal Board of Advisors subscribers contact David Sandusky to hold your spot - you will get a confirmation email with the toll-free number and conference call ID - That is it!  Questions?  Call 303.325.3225

Event - Personal Board of Advisors

Personal Board of Advisors, THE EVENT

Personal, professional and business development events/programs

Speakers covering topics from success and motivation, wellness to personal finance, career, leadership and more!  Event includes access to the online content prior and after the event!
Click here for more information on next event or calendar for upcoming public events

Endorsements

“David is like nobody in the business world. His passion and drive are second to none. His attention to detail and his unique style far surpass any training program I have ever been involved in. David's Personal Brand program has literally changed my outlook on life and saved my marriage ! I highly recommend David and his work. He is amazing! Robert Forto, PhD Denver Dog Works” October 20, 2009

"It has been my great pleasure to work with David Sandusky as both a client and a peer. David’s understanding of personal brand is unmatched and his ability to teach that understanding to others is what makes him unique. David is a leader in the community, an outstanding business person and trusted advisor who brings true value to everything he touches. If you are looking to craft your personal brand, embarking on a new career or starting a new business, do not hesitate to contact David. He will help you immensely." October 1, 2009

Top qualities: Great Results, Expert, Good Value

J.R. Massa hired David in 2007.



“I had the opportunity to hear David speak at a recent forum devoted to helping professionals market themselves to achieve their fullest potential. David exhibits an incredible passion for his work. In listening to his ideas, the “light bulb” came on several times as to how I can market and maximize my fullest potential. I left the forum reinvigorated and with a fresh approach on how to differentiate myself from the herd.” August 14, 2009

Dennis Kamper


“David is an exceptional career coach. I met with him just once, did the work he outlined (soul searching, research, thoughtfully going through the tools on his website, full throttle networking, etc.) and was able to switch gears from being the marketing manager of a $1billion dollar law firm to becoming a recruiter with EGS, Inc. – a small, woman-owned, HUBZone certified staffing company based in Englewood, Colorado. We have great clients (public and private sector) across the country (and Puerto Rico too). David’s insights, tools and encouragement were invaluable. Helping clients find great employees is just as rewarding as the relationships that develop. EGS is THE perfect fit for me on every level and I couldn't be happier. Thank you, David.” November 4, 2008

Top qualities: Great Results , Personable , Expert

Tracy Callahan Herman

“David has helped me tremendously in developing my personal brand. I worked closely with David to determine by strengths and weaknesses and then used those to develop my personal mission and vision. By developing my personal mission and vision and communicating and living it on a daily basis, I have been able to succeed and grow in my personal and professional life. David is truly interested in helping others to achieve their dreams and goals and his wealth of knowledge and experience is second to none.” February 17, 2008

Eric Rodwell

“David's program is amazing. I recommend it for anyone who wants to re-design a career, create a new career or focus a career. David has helped me to focus on what I really want. I've designed a brand that will take me through as far as I can see.” August 18, 2007

Top qualities: Great Results, Expert, High Integrity

Thubten Comerford
hired David as a Career Coach in 2007
--
“I have known David for many years. First as a highly successful retained recruiter and now as a consultant, coach and founder of Your Brand, LLC. His commitment to the success of his clients remains unchanged. He continues to provide superior service to assist individuals in creating exceptional careers as well as balanced lives.” February 25, 2007

Kathy Simmons, President & CEO, Netshare, Inc.
was with another company when working with David at Your Brand, LLC. - online PERSONAL BOARD OF ADVISORS
--
“David Sandusky is the quintessential change agent. He's a gifted and talented consultant who has the ability to quickly analyze complex situations, develop customized solutions, and provide clear direction and focus for his clients. I have the utmost regard for David's expertise and view him as a trusted advisor on issues related to my personal and professional development.” August 19, 2005

Art Volkman
was David's client
--
“Hearing all the buzz about David’s Brand Development strategies, I contracted his services to provide insight on a personal and career development seminar. He served as a huge inspiration to the attendees and I have since used his strategies for my personal career development. I would highly recommend David for anyone seeking to develop a personal brand.” January 4, 2007

Top qualities: Great Results, Expert, Creative

Michael Bates
hired David as a Career Coach in 2006
--
“I strongly endorse David Sandusky's Strategic Career Plan class for anyone looking for a new employment opportunity and for those who may not be currently looking but who are trying to assess their current employment plan for the next five years. It's helping me.” April 17, 2006

Debra Pelkowski
was David's client


“David is bright, focused, and is enjoyable to work with.” August 14, 2006

Richard Kusiolek, Owner, TGN
reported to David at Your Brand, LLC. - online PERSONAL BOARD OF ADVISORS
--
“Our firm was having some difficulties getting our prospects and clients to accurately understand what we do. We brought David in to help us define our Brand. David in three hours identified several key issues that had to be addressed. Within one week we had seen increased opportunities and immediate change. We intend to use him going forward to constantly refine our brand!” June 15, 2006

Jeremy Bliler, Owner, The Strategic Media Group, Inc.
was David's client
--
“As a talk show host helping people succeed in every area of their lives, when I need authoritative, concise, and contemporary strategies to bring to my listeners, David Sandusky is always a top choice. If you are developing You, Inc. call David.” April 20, 2006

Mark Crowley
was with another company when working with David at Your Brand, LLC. - online PERSONAL BOARD OF ADVISORS
--
“David really helped me get my business priorities and fundamentals in order. His approach and program were both simple and elegant all at the same time. Thanks David!” February 20, 2006

Mike O'Neil
was David's client
--
“David has a unique sense of what a person is really like. I'd highly recommend David's services.” February 20, 2006

Vicki Steere
was with another company when working with David at Your Brand, LLC. - online PERSONAL BOARD OF ADVISORS
--
“David is truly talented at helping people create their personal brand and thus create more of the life they truly wish to have. He thinks in terms of the ongoing process not just a quick fix solution that is all hype and no substance. He walks his talk and that is rare.” November 22, 2005

John Nelson
was with another company when working with David at Your Brand, LLC. - online PERSONAL BOARD OF ADVISORS
--
“David has helped me tremendously in my career trajectory in just a few meetings. His insight and strategies in terms of my career path have been invaluable.” June 15, 2005

Patrick O'Neal
was David's client
--
David helped me become the high profile leader of a business network that I was seeking to become. I could not have done it without his help.
Date: November 28, 2006
Reviewer: Mike
--
Dave does an excellent job in presenting down to earth information about careers. He has helped my clients in a group setting and as inidivuals.
Date: November 28, 2006
Reviewer: Phil
--
As a professional and business development specialist for over 30 years, I have associated with numerous trainers, motivators, and consultants. Much of the material is the same and overworked. I was skeptical when David agreed to present his concept and ideas to our group. That skepticisim quickly disappeared as he drilled down into my life mission, vision, and values. It is often said that "when the student is ready, the teacher appears". I must have been ready, David was indeed the teacher I needed at this time in my life. Thank you!
Date: November 28, 2006
Reviewer: John Green

Keynote: "I'm Number 1" - Living Your Childhood Dream

You were an amazing kid and can learn a great deal from today's amazing kids.  Remembering a time of great learning and mistakes and how to recapture that in your adult life.  Contact David Sandusky about adding this half-hour talk to your event.

Personal Brand and Career Strategies That Build Confidence

For professionals today, long gone are the days of gold watches and lifetime employment. The employment market will remain highly competitive and professionals will migrate between businesses at regular intervals. The business owner is in the same boat.  In such an environment, professionals have to be equipped to advance their broad personal goals by being proactive, adaptive and agile in their career management. They have to be equipped with career strategies that they can execute for success.

Today’s professional is in the “ services” business – providing services to many businesses over their career lifetime. Every successful business needs a business plan and an executable strategy.  Your Career is Your Own Personal Business  

Your personal brand is a collection of values and a promise to deliver constent results.

Regardless of the professional’s discipline, they have to learn how to sell themselves like never before. They need to practice personal business development and ride the rollercoaster of business development while producing for client(s). This, coupled with already fierce competition for good jobs and clients, shows even more need for all to position themselves with a brand strategy that separates from the competition! A strategy that communicates the value differentiator against a diverse pool of talent .

Contact David Sandusky to book a keynote with your event or build a workshop for your group.